* {
    margin: 0;
    padding: 0;
    box-sizing: border-box;
}

body {
    font-family: 'Georgia', 'Times New Roman', serif;
    line-height: 1.7;
    color: #2c2c2c;
    background-color: #fafaf8;
}

.ad-disclosure {
    background-color: #f0f0f0;
    text-align: center;
    padding: 8px;
    font-size: 13px;
    color: #666;
    border-bottom: 1px solid #ddd;
}

.main-nav {
    background-color: #fff;
    border-bottom: 1px solid #e0e0e0;
    position: sticky;
    top: 0;
    z-index: 100;
}

.nav-container {
    max-width: 1200px;
    margin: 0 auto;
    padding: 20px 30px;
    display: flex;
    justify-content: space-between;
    align-items: center;
}

.logo {
    font-size: 24px;
    font-weight: bold;
    color: #2c2c2c;
    text-decoration: none;
}

.nav-links {
    display: flex;
    gap: 30px;
}

.nav-links a {
    color: #2c2c2c;
    text-decoration: none;
    font-size: 15px;
    transition: color 0.3s;
}

.nav-links a:hover {
    color: #666;
}

.editorial-content {
    max-width: 720px;
    margin: 0 auto;
    padding: 60px 20px;
}

.article-hero {
    margin-bottom: 50px;
}

.hero-text-center {
    text-align: center;
    margin-bottom: 40px;
}

.hero-text-center h1 {
    font-size: 42px;
    line-height: 1.3;
    margin-bottom: 20px;
    font-weight: 700;
    color: #1a1a1a;
}

.subtitle {
    font-size: 20px;
    color: #666;
    font-style: italic;
}

.hero-image-wrapper {
    width: 100%;
    margin-bottom: 40px;
}

.hero-image {
    width: 100%;
    height: auto;
    display: block;
}

.intro-text {
    margin-bottom: 40px;
}

.narrow-content {
    max-width: 100%;
}

.lead-paragraph {
    font-size: 22px;
    line-height: 1.6;
    margin-bottom: 30px;
    color: #1a1a1a;
}

p {
    margin-bottom: 25px;
    font-size: 18px;
}

h2 {
    font-size: 32px;
    margin: 50px 0 25px 0;
    line-height: 1.3;
    font-weight: 700;
}

h3 {
    font-size: 24px;
    margin: 35px 0 20px 0;
    font-weight: 600;
}

.inline-cta-soft {
    background-color: #f5f5f3;
    padding: 30px;
    margin: 40px 0;
    border-left: 4px solid #2c2c2c;
}

.inline-cta-soft p {
    margin-bottom: 15px;
    font-size: 19px;
}

.text-link-arrow {
    color: #2c2c2c;
    text-decoration: none;
    font-weight: 600;
    font-size: 17px;
    transition: opacity 0.3s;
}

.text-link-arrow:hover {
    opacity: 0.7;
}

.image-insert {
    margin: 45px 0;
}

.image-insert img {
    width: 100%;
    height: auto;
    display: block;
    margin-bottom: 15px;
}

.image-caption {
    font-size: 15px;
    color: #666;
    font-style: italic;
    text-align: center;
}

.reference-link {
    color: #0066cc;
    text-decoration: none;
    font-weight: 500;
}

.reference-link:hover {
    text-decoration: underline;
}

.insight-quote {
    font-size: 24px;
    font-style: italic;
    padding: 40px 30px;
    margin: 45px 0;
    background-color: #fff;
    border-left: 6px solid #2c2c2c;
    color: #1a1a1a;
    line-height: 1.5;
}

.inline-image-text {
    display: flex;
    flex-direction: column;
    gap: 30px;
    margin: 45px 0;
    background-color: #fff;
    padding: 35px;
}

.inline-image {
    width: 100%;
}

.inline-image img {
    width: 100%;
    height: auto;
    display: block;
}

.inline-text h3 {
    margin-top: 0;
}

.section-cta-card {
    background: linear-gradient(135deg, #2c2c2c 0%, #4a4a4a 100%);
    color: #fff;
    padding: 45px 35px;
    margin: 50px 0;
    text-align: center;
}

.section-cta-card h3 {
    color: #fff;
    margin-top: 0;
    margin-bottom: 15px;
}

.section-cta-card p {
    color: #f0f0f0;
    margin-bottom: 25px;
}

.cta-button {
    display: inline-block;
    padding: 16px 40px;
    background-color: #fff;
    color: #2c2c2c;
    text-decoration: none;
    font-weight: 600;
    font-size: 17px;
    transition: transform 0.3s, box-shadow 0.3s;
}

.cta-button:hover {
    transform: translateY(-2px);
    box-shadow: 0 6px 20px rgba(0,0,0,0.2);
}

.principle-block {
    background-color: #fff;
    padding: 40px 35px;
    margin: 45px 0;
    border: 2px solid #e0e0e0;
}

.principle-block h3 {
    margin-top: 0;
}

.principles-list {
    list-style: none;
    counter-reset: principle-counter;
}

.principles-list li {
    counter-increment: principle-counter;
    margin-bottom: 25px;
    padding-left: 45px;
    position: relative;
    font-size: 17px;
}

.principles-list li::before {
    content: counter(principle-counter);
    position: absolute;
    left: 0;
    top: 0;
    width: 32px;
    height: 32px;
    background-color: #2c2c2c;
    color: #fff;
    display: flex;
    align-items: center;
    justify-content: center;
    font-weight: bold;
    border-radius: 50%;
}

.inline-cta-emphasis {
    background-color: #2c2c2c;
    color: #fff;
    padding: 35px 30px;
    margin: 45px 0;
    text-align: center;
}

.inline-cta-emphasis p {
    color: #f0f0f0;
    margin-bottom: 20px;
    font-size: 19px;
}

.cta-secondary {
    display: inline-block;
    padding: 14px 35px;
    background-color: transparent;
    color: #fff;
    text-decoration: none;
    font-weight: 600;
    border: 2px solid #fff;
    font-size: 16px;
    transition: background-color 0.3s, color 0.3s;
}

.cta-secondary:hover {
    background-color: #fff;
    color: #2c2c2c;
}

.case-study-box {
    background-color: #f8f8f6;
    padding: 40px 35px;
    margin: 45px 0;
    border-top: 4px solid #2c2c2c;
}

.case-study-box h3 {
    margin-top: 0;
}

.results-list {
    list-style: none;
    padding-left: 0;
}

.results-list li {
    padding: 12px 0 12px 35px;
    position: relative;
    font-size: 17px;
    border-bottom: 1px solid #e0e0e0;
}

.results-list li:last-child {
    border-bottom: none;
}

.results-list li::before {
    content: "✓";
    position: absolute;
    left: 0;
    color: #2c2c2c;
    font-weight: bold;
    font-size: 20px;
}

.testimonial-inline {
    background-color: #fff;
    padding: 35px 30px;
    margin: 45px 0;
    border-left: 4px solid #666;
}

.testimonial-text {
    font-size: 20px;
    font-style: italic;
    margin-bottom: 15px;
    line-height: 1.6;
}

.testimonial-author {
    font-size: 16px;
    color: #666;
    text-align: right;
}

.question-list {
    list-style: none;
    padding-left: 0;
    margin: 30px 0;
}

.question-list li {
    padding: 15px 0 15px 40px;
    position: relative;
    font-size: 18px;
}

.question-list li::before {
    content: "?";
    position: absolute;
    left: 0;
    top: 12px;
    width: 28px;
    height: 28px;
    background-color: #2c2c2c;
    color: #fff;
    display: flex;
    align-items: center;
    justify-content: center;
    font-weight: bold;
    border-radius: 50%;
    font-size: 18px;
}

.services-reveal-section {
    background-color: #fff;
    padding: 60px 40px;
    margin: 60px -40px;
}

.services-reveal-section h2 {
    text-align: center;
    margin-top: 0;
    font-size: 36px;
}

.services-reveal-section > p {
    text-align: center;
    font-size: 19px;
    margin-bottom: 50px;
    color: #666;
}

.service-cards {
    display: flex;
    flex-direction: column;
    gap: 25px;
    margin-top: 40px;
}

.service-card {
    background-color: #fafaf8;
    padding: 35px 30px;
    border: 2px solid #e0e0e0;
    position: relative;
    transition: border-color 0.3s, transform 0.3s;
}

.service-card:hover {
    border-color: #2c2c2c;
    transform: translateY(-3px);
}

.service-card.featured {
    border-color: #2c2c2c;
    border-width: 3px;
}

.popular-badge {
    position: absolute;
    top: -12px;
    right: 20px;
    background-color: #2c2c2c;
    color: #fff;
    padding: 5px 15px;
    font-size: 13px;
    font-weight: 600;
}

.service-card h3 {
    margin-top: 0;
    margin-bottom: 15px;
    font-size: 26px;
}

.service-card p {
    font-size: 16px;
    line-height: 1.6;
    margin-bottom: 15px;
}

.service-price {
    font-size: 32px;
    font-weight: 700;
    color: #2c2c2c;
    margin: 20px 0;
}

.select-service-btn {
    width: 100%;
    padding: 14px 20px;
    background-color: #2c2c2c;
    color: #fff;
    border: none;
    font-size: 17px;
    font-weight: 600;
    cursor: pointer;
    transition: background-color 0.3s;
}

.select-service-btn:hover {
    background-color: #4a4a4a;
}

.form-container {
    background-color: #f5f5f3;
    padding: 50px 40px;
    margin: 60px -40px;
}

.form-container h2 {
    text-align: center;
    margin-top: 0;
    margin-bottom: 15px;
}

.form-container > p {
    text-align: center;
    color: #666;
    margin-bottom: 40px;
}

.contact-form {
    max-width: 600px;
    margin: 0 auto;
}

.form-group {
    margin-bottom: 25px;
}

.form-group label {
    display: block;
    margin-bottom: 8px;
    font-weight: 600;
    font-size: 16px;
}

.form-group input,
.form-group textarea {
    width: 100%;
    padding: 14px 16px;
    font-size: 16px;
    border: 2px solid #d0d0d0;
    background-color: #fff;
    font-family: inherit;
    transition: border-color 0.3s;
}

.form-group input:focus,
.form-group textarea:focus {
    outline: none;
    border-color: #2c2c2c;
}

.checkbox-group label {
    display: flex;
    align-items: center;
    font-weight: normal;
    cursor: pointer;
}

.checkbox-group input[type="checkbox"] {
    width: auto;
    margin-right: 10px;
}

.checkbox-group a {
    color: #2c2c2c;
    text-decoration: underline;
}

.submit-button {
    width: 100%;
    padding: 16px 20px;
    background-color: #2c2c2c;
    color: #fff;
    border: none;
    font-size: 18px;
    font-weight: 600;
    cursor: pointer;
    transition: background-color 0.3s;
}

.submit-button:hover {
    background-color: #4a4a4a;
}

.final-thought {
    margin: 60px 0;
    text-align: center;
}

.final-thought h2 {
    margin-bottom: 25px;
}

.references-section {
    background-color: #f5f5f3;
    padding: 40px 35px;
    margin: 60px -40px 0 -40px;
}

.references-section h3 {
    margin-top: 0;
    font-size: 20px;
    margin-bottom: 20px;
}

.references-list {
    list-style: decimal;
    padding-left: 25px;
}

.references-list li {
    margin-bottom: 15px;
    font-size: 15px;
}

.references-list a {
    color: #0066cc;
    text-decoration: none;
}

.references-list a:hover {
    text-decoration: underline;
}

.main-footer {
    background-color: #2c2c2c;
    color: #fff;
    padding: 60px 20px 20px 20px;
    margin-top: 60px;
}

.footer-content {
    max-width: 1200px;
    margin: 0 auto;
    display: flex;
    flex-wrap: wrap;
    gap: 40px;
    margin-bottom: 40px;
}

.footer-section {
    flex: 1;
    min-width: 200px;
}

.footer-section h4 {
    margin-bottom: 15px;
    font-size: 18px;
}

.footer-section p {
    font-size: 15px;
    line-height: 1.6;
    color: #d0d0d0;
}

.footer-links {
    list-style: none;
}

.footer-links li {
    margin-bottom: 10px;
}

.footer-links a {
    color: #d0d0d0;
    text-decoration: none;
    font-size: 15px;
    transition: color 0.3s;
}

.footer-links a:hover {
    color: #fff;
}

.footer-disclaimer {
    max-width: 1200px;
    margin: 0 auto 30px auto;
    padding: 25px;
    background-color: #3a3a3a;
    border-left: 4px solid #666;
}

.footer-disclaimer p {
    font-size: 14px;
    line-height: 1.6;
    color: #d0d0d0;
    margin: 0;
}

.footer-bottom {
    max-width: 1200px;
    margin: 0 auto;
    text-align: center;
    padding-top: 20px;
    border-top: 1px solid #4a4a4a;
}

.footer-bottom p {
    font-size: 14px;
    color: #999;
    margin: 0;
}

.cookie-banner {
    position: fixed;
    bottom: 0;
    left: 0;
    right: 0;
    background-color: #2c2c2c;
    color: #fff;
    padding: 25px 20px;
    z-index: 1000;
    display: none;
}

.cookie-banner.show {
    display: block;
}

.cookie-content {
    max-width: 1200px;
    margin: 0 auto;
    display: flex;
    justify-content: space-between;
    align-items: center;
    flex-wrap: wrap;
    gap: 20px;
}

.cookie-content p {
    flex: 1;
    margin: 0;
    font-size: 15px;
}

.cookie-content a {
    color: #fff;
    text-decoration: underline;
}

.cookie-buttons {
    display: flex;
    gap: 15px;
}

.cookie-btn {
    padding: 12px 25px;
    border: none;
    font-size: 15px;
    font-weight: 600;
    cursor: pointer;
    transition: background-color 0.3s;
}

.cookie-btn.accept {
    background-color: #fff;
    color: #2c2c2c;
}

.cookie-btn.accept:hover {
    background-color: #e0e0e0;
}

.cookie-btn.reject {
    background-color: transparent;
    color: #fff;
    border: 2px solid #fff;
}

.cookie-btn.reject:hover {
    background-color: #4a4a4a;
}

.sticky-cta {
    position: fixed;
    bottom: 30px;
    right: 30px;
    padding: 16px 30px;
    background-color: #2c2c2c;
    color: #fff;
    text-decoration: none;
    font-weight: 600;
    font-size: 16px;
    z-index: 90;
    box-shadow: 0 4px 15px rgba(0,0,0,0.3);
    transition: transform 0.3s, box-shadow 0.3s;
}

.sticky-cta:hover {
    transform: translateY(-3px);
    box-shadow: 0 6px 20px rgba(0,0,0,0.4);
}

@media (max-width: 768px) {
    .nav-links {
        flex-direction: column;
        gap: 15px;
    }

    .hero-text-center h1 {
        font-size: 32px;
    }

    .subtitle {
        font-size: 18px;
    }

    .lead-paragraph {
        font-size: 19px;
    }

    p {
        font-size: 17px;
    }

    h2 {
        font-size: 28px;
    }

    .editorial-content {
        padding: 40px 15px;
    }

    .services-reveal-section {
        padding: 40px 20px;
        margin: 40px -15px;
    }

    .form-container {
        padding: 40px 20px;
        margin: 40px -15px;
    }

    .references-section {
        padding: 30px 20px;
        margin: 40px -15px 0 -15px;
    }

    .footer-content {
        flex-direction: column;
    }

    .cookie-content {
        flex-direction: column;
        align-items: flex-start;
    }

    .sticky-cta {
        bottom: 15px;
        right: 15px;
        padding: 14px 20px;
        font-size: 14px;
    }

    .inline-image-text {
        padding: 25px;
    }
}

.page-container {
    max-width: 1200px;
    margin: 0 auto;
    padding: 60px 20px;
}

.page-header {
    margin-bottom: 40px;
}

.page-header h1 {
    font-size: 42px;
    margin-bottom: 15px;
}

.page-content {
    font-size: 17px;
    line-height: 1.7;
}

.page-content h2 {
    font-size: 28px;
    margin: 35px 0 20px 0;
}

.page-content p {
    margin-bottom: 20px;
}

.page-content ul {
    margin: 20px 0;
    padding-left: 30px;
}

.page-content ul li {
    margin-bottom: 10px;
}

.contact-info {
    background-color: #f5f5f3;
    padding: 40px;
    margin: 30px 0;
}

.contact-info h3 {
    margin-top: 0;
    margin-bottom: 20px;
}

.contact-info p {
    margin-bottom: 15px;
    font-size: 17px;
}

.services-list {
    display: flex;
    flex-direction: column;
    gap: 30px;
    margin: 40px 0;
}

.service-item {
    background-color: #fff;
    padding: 35px;
    border: 2px solid #e0e0e0;
    display: flex;
    flex-direction: column;
}

.service-item h3 {
    margin-top: 0;
    margin-bottom: 15px;
    font-size: 26px;
}

.service-item p {
    margin-bottom: 15px;
    font-size: 17px;
    flex: 1;
}

.service-item .price {
    font-size: 28px;
    font-weight: 700;
    color: #2c2c2c;
    margin-top: 15px;
}

.about-sections {
    display: flex;
    flex-direction: column;
    gap: 50px;
}

.about-section {
    padding: 40px 0;
}

.about-section h2 {
    margin-top: 0;
    margin-bottom: 25px;
}

.team-values {
    display: flex;
    flex-wrap: wrap;
    gap: 30px;
    margin: 30px 0;
}

.value-card {
    flex: 1;
    min-width: 250px;
    background-color: #f5f5f3;
    padding: 30px;
}

.value-card h3 {
    margin-top: 0;
    margin-bottom: 15px;
    font-size: 22px;
}

.value-card p {
    font-size: 16px;
    line-height: 1.6;
}

.thanks-container {
    max-width: 800px;
    margin: 80px auto;
    padding: 60px 40px;
    background-color: #fff;
    text-align: center;
    border: 3px solid #2c2c2c;
}

.thanks-container h1 {
    font-size: 38px;
    margin-bottom: 20px;
    color: #2c2c2c;
}

.thanks-container p {
    font-size: 19px;
    margin-bottom: 20px;
    line-height: 1.6;
}

.thanks-container .selected-service {
    background-color: #f5f5f3;
    padding: 25px;
    margin: 30px 0;
    font-size: 18px;
    font-weight: 600;
}

.thanks-container .back-link {
    display: inline-block;
    margin-top: 30px;
    padding: 14px 30px;
    background-color: #2c2c2c;
    color: #fff;
    text-decoration: none;
    font-weight: 600;
    transition: background-color 0.3s;
}

.thanks-container .back-link:hover {
    background-color: #4a4a4a;
}

@media (max-width: 768px) {
    .page-container {
        padding: 40px 15px;
    }

    .page-header h1 {
        font-size: 32px;
    }

    .service-item,
    .contact-info {
        padding: 25px;
    }

    .value-card {
        min-width: 100%;
    }

    .thanks-container {
        margin: 40px 15px;
        padding: 40px 25px;
    }

    .thanks-container h1 {
        font-size: 28px;
    }
}